Netflix

Netflix

Viewing History

Netflix Retro provides the users complete watch history including Title, Day, Program, Genre, length as well as other attributes. Although we capture via a mobile device we can access the entire Account History - which means you can see total viewing time whether a user is watching via a Smart TV, laptop, tablet or mobile. This Retro pairs perfectly with the App Usage Retro to understand on device time spent.

RetrO INSIGHT
3.2 Hrs

Time Spent Weekly (iOS)

Based on Measures Mobile Audience

April 2021
Collection Details

Collection available in the US & UK

Collect data from the Last 30 days, Last 6 months or Yearly

iOS and Android

Collect from your own panel or use our Retro ready panel

Custom options available

Audience Insight
32%

Audience Reach (18-25 yr olds)

Based on Measures Mobile Audience

April 2021
Use Cases

Deep analysis of genre, series and title watch patterns

Augment audience media consumption behaviors

Develop content strategies by understanding viewing preferences

Have a use case or project in mind?
Contact Us

Data Schema

Get more information
Attribute
Type
Description
User ID
String
The user ID
Date Watched
Date
Date the movie / programme was watched
Title
String
Full title of move or programme
Media Source
String
Always netflix for Netflix content
Media Type
String
The type of content: movie or series
Series
String
The name of the series or movie
Episode Title
String
The name of the episode for series
Season Number
String
The season number for series
Episode Number
String
The episode number for a season
Runtime
Int
The full run time of the movie or programme
Release Year
Date
Date the movie / programme was released
Genre 1
String
Genre of the content
Genre 2
String
Genre of the content
Genre 3
String
Genre of the content
Genre 4
String
Genre of the content
Genre 5
String
Genre of the content
IMBd Rating
Number
The IMDB rating of the content

Customize your deliverables

Below you will see this Retro's data schema, outlining the exact data collected using our technology. All Retro purchases include the raw data format, giving you the power to cut, analyze, combine and aggregate where you see fit.

Data Schema

Example Data
Attribute
Type
Description
User ID
String
The user ID
Date Watched
Date
Date the movie / programme was watched
Title
String
Full title of move or programme
Media Source
String
Always netflix for Netflix content
Media Type
String
The type of content: movie or series
Series
String
The name of the series or movie
Episode Title
String
The name of the episode for series
Season Number
String
The season number for series
Episode Number
String
The episode number for a season
Runtime
Int
The full run time of the movie or programme
Release Year
Date
Date the movie / programme was released
Genre 1
String
Genre of the content
Genre 2
String
Genre of the content
Genre 3
String
Genre of the content
Genre 4
String
Genre of the content
Genre 5
String
Genre of the content
IMBd Rating
Number
The IMDB rating of the content

Need more than a CSV file?

We have three optional services to help you take the data to the next level.

Additional Add on - Dashboard
Top Line analysis

Top line data analysis providing overview metrics pertinent to Retro. Provided in table summary format.

Optional Add on - Custom analysis
Custom analysis

Custom data analysis based on your research objectives. Optionally provided in a table & powerpoint form based on business needs.

Additional Add on - Dashboard
Custom Dashboard

Custom dashboard for browsing and visualizing data based on specific needs.