Amazon Browsing

Amazon Browsing

Search History

The Amazon Browsing Retro supplements other purchase Retros to help you understand not only what people buy, but what they search and browse for on Amazon.

RetrO INSIGHT
2nd

Time Spent Rank (Shopping)

Based on Measures Mobile Audience

April 2021
Collection Details

Collection available in UK and US

Collection available for both iOS and Android

Collect from your own panel or use our Retro ready panel

Custom options available

Audience Insight
63%

Audience Reach (18-25)

Based on Measures Mobile Audience

April 2021
Use Cases

Understand product browsing trends of your audience

Augment your shopper insights database to include actual product search data to supplement purchase data

Extend your browser search data to include in-app Amazon browsing data for a fuller picture

Have a use case or project in mind?
Contact Us

Data Schema

Get more information
Attribute
Type
Description
User ID
String
The User ID
Title
String
Name of the product browsed
Link
String
Link to the Amazon listing of the product
Rating
Decimal
The rating of the product if available
Review
INT
The number of reviews of the product if available
Currency
String
The currency of item price if available

Customize your deliverables

Below you will see this Retro's data schema, outlining the exact data collected using our technology. All Retro purchases include the raw data format, giving you the power to cut, analyze, combine and aggregate where you see fit.

Data Schema

Example Data
Attribute
Type
Description
User ID
String
The User ID
Title
String
Name of the product browsed
Link
String
Link to the Amazon listing of the product
Rating
Decimal
The rating of the product if available
Review
INT
The number of reviews of the product if available
Currency
String
The currency of item price if available

Need more than a CSV file?

We have three optional services to help you take the data to the next level.

Additional Add on - Dashboard
Top Line analysis

Top line data analysis providing overview metrics pertinent to Retro. Provided in table summary format.

Optional Add on - Custom analysis
Custom analysis

Custom data analysis based on your research objectives. Optionally provided in a table & powerpoint form based on business needs.

Additional Add on - Dashboard
Custom Dashboard

Custom dashboard for browsing and visualizing data based on specific needs.